“Gangnam Style” hits one billion views on YouTubeBy Reverb Staff | December 21st, 2012 | No Comments »
By Allison Sylte
Maybe this is what the Mayans meant when they prophesied the 12/21/12 apocalypse.
“PSY’s success is a great testament to the universal appeal of catchy music — and er, great equine dance moves,” YouTube said in a statement. “In the past, music distribution was mostly regional. It was more difficult to learn about great artists from around the world. But with a global platform at their fingertips, people are now discovering and sharing amazing music from all over the planet, by artists like Brazilian Michel Telo and Belgian-Australian Gotye.”
In November, “Gangnam Style” usurped the title of the most-viewed YouTube video from Justin Bieber’s equally apocalyptic music video “Baby (Featuring Ludacris).”
According to some reports, PSY has earned up to $8 million this year from the success of “Gangnam Style” alone — which is definitely enough money to buy a real horse.
This year’s other most popular videos include a five person duet to “Somebody that I Used to Know,” that KONY 2012 video and Justin Bieber’s “Call Me Maybe” parody.
Pop music blogger Allison Sylte is a Fort Collins-based writer and new contributor to Reverb.